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Idea
[ Vadim Kotelnikov ]   Created: 3/15/16   Closing date: 3/29/16
Market size: Large (> 10,000,000 people)    Investments required: Medium (< US$5,000,000)
Expert rating 7.25
Public rating 6.83

When you fly from a cold weather area to a tropical one, you don't need your warm clothes over there. Yet, you need them to go to the airport. A fee-based Airport Wardrobe would make your life easier in this case.

Top Rated

 
Modification
[ Anchali Hyapha ] 3/26/16
Expert rating 7.75
Public rating 7.33

If the service proves to be profitable, airlines can offer a competitive service at the check-in desk. They are better placed - the passenger doesn't need to search for the airport wardrobe. Besides, airline can offer an additional extra-fee "wardrobe" service when you buy a ticket online. ALternativele, they may offer this service for free to business-class or all passangers to attract more of them.

***

PS: This could be 'an enemies move' for the Innovation Football game.

 
Modification
[ Ravi Bindra ] 3/15/16
Expert rating 7.5
Public rating 7.17

In between, the Airport Wardrobe could rent warm clothes of travellers to those who come to hot-climate areas to a cold one. In this case tropical inhabitants don't need to buy warm clothes just to make a short visit to a cold-area country)))

 
Tree of discussion
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Airlines Can Offer a Competitive Service
  Anchali Hyapha 7.33 3/26/16
Very interesting idea
  Vadim Kotelnikov 3/26/16
Plus Rent-Warm-Clothes Service
Humorous Ravi Bindra 7.17 3/15/16
)))))))))))))
Humorous Vadim Kotelnikov 3/15/16
Great! I'd use this service when I arrive to a snowy country
Humorous Anchali Hyapha 3/17/16
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